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Social Media Marketing Course

Learn Social Media to increase sales and drive website traffic organically

Social media marketing is the use of social media platforms to connect with audiences to build the company's brand, increase sales and drive website traffic. This involves paid, owned, and earned media efforts, including publishing great content on social media profiles, listening to and engaging with followers, analyzing results, and running social media advertisements.

Starts from ₹30,000 ₹5000

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    2 Months

    80 hours of


    No prior experience


    Certificate of

    Job Placement

    Be Job-ready after

    What Will You Learn in Social Media Course

    • Understand everything about Social Media Marketing!
    • Create highly optimized and high-quality paid ads on all Social Media platforms.
    • Learn Instagram Marketing A-Z and how to monetize the social platform.
    • Learn Twitter Marketing strategies for LASER-focused ads.
    • MASTER YouTube marketing, including layout, content creation, and video ads!
    • Optimize your LinkedIn profile and use LinkedIn ads to grow your business.
    • Learn the power of Pinterest-promoted pins and ALL the Pinterest Marketing strategies we implement for our clients!.
    • Become a Facebook Ads Expert!.
    • Learn how to create engaging and effective social media content, including images, videos, and text-based posts.
    • Learn about the latest social media marketing trends and tools, and how to incorporate them into your marketing strategy.

    Course Content

    • What is SMM?
    • Understanding Paid vs Organic approaches
    • Introduction to Popular Social Media Platforms
    • Setting Up Social Media Accounts
    • Creating Profiles on Different Platforms
    • Crafting Bios, Profiles, Highlights, and Grids
    • Using Instagram Reel Features
    • Connecting Facebook to Instagram
    • Uploading Content
    • How to Post on Various Social Media Platforms
    • Overview of Insights
    • Understanding Impressions, Reach, and Engagement
    • Content Planning
    • Creating a Content Calendar
    • Identifying Your Content Niche
    • Staying Relevant
    • Keeping Up with Trends
    • Exploring Meme and Video Marketing
    • Understanding Your Competition
    • Identifying Competitors
    • Analyzing Competitor Strategies
    • Conducting SWOT Analysis
    • Additional Strategies
    • YouTube Shorts
    • Exploring Short-Form Content
    • Conducting Keyword Research on YouTube
    • Getting Support
    • Contacting Customer Support
    • Introduction to Paid Ads
    • Influencer Collaboration
    • Researching Influencers
    • Initiating Contact and Negotiating Deals
    • Creating Effective Campaigns
    • Ad Formats and Placement
    • Audience Targeting and Conversion Tracking
    • Analyzing Performance Metrics
    • Budgeting for Social Media Campaigns
    • Allocating Resources Wisely
    • Reporting and Analytics
    • Key Performance Indicators (KPIs)
    • Understanding Audience Insights
    • Customizing Reports for Better Understanding
    Advertising & Marketing automation Analytics and Reporting Branding and messaging Community management & Networking Content creation and curation Creative thinking Customer insights Excellent communication skills Influencer marketing & collaboration Strategic &Creative thinking and planning

    Trending Digital Marketing Courses With Certificate in

    At eCare Upskill, we provide high-quality courses covering a diverse range of subjects and interests such as programming, digital marketing, business management, design, and many more.

    Meet your Expert Trainer

    Hi, I'm

    Nikhil Gupta


    Hi, I'm Nikhil Gupta, an accomplished professional in social media marketing. As a teacher at eCare Upskill, I'll be sharing my expertise to help you reach your full potential in this ever-evolving field. Let's take your social media marketing skills to the next level together through engaging content, data-driven insights, and strategic partnerships. Join me and get ready to be inspired and empowered!

    Nikhil Gupta

    Student's Feedback - eCare Upskill Training Program

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    Frequently Asked Questions

    A social media course is a structured educational program that provides instruction and training on effectively utilizing social media platforms for marketing and communication purposes. It covers various topics such as social media strategy, content creation, community management, advertising, analytics, and engagement techniques.

    The goal of a social media course is to help individuals or businesses develop the skills and knowledge needed to leverage social media platforms to engage with their target audience, build brand awareness, drive traffic, and achieve their marketing objectives.

    "To become a Social Media Manager after 12th:

    • Acquire foundational knowledge of social media platforms.
    • Enroll in a comprehensive social media training course like eCare Upskill's.
    • Develop practical skills in content creation, ad campaigns, and analytics.
    • Gain hands-on experience through internships or freelance projects.
    • Build a portfolio showcasing your work and achievements.
    • Stay updated with the latest social media trends and features.
    • Network and actively seek job opportunities in the field."

    Anyone interested in learning about social media marketing is eligible to take a Social Media Marketing course. There are typically no strict eligibility requirements, making it accessible to individuals of various backgrounds, including students, professionals, entrepreneurs, and business owners.

    The duration of a Social Media Marketing course can vary depending on the course provider and the level of depth and coverage.

    Generally, Social Media Marketing courses can range from a few weeks to several months in duration. It's common to find courses that span 4 to 8 weeks, allowing for a focused and comprehensive learning experience.

    Yes, it is possible to learn the basics of social media marketing in one month.

    While mastering the entire breadth of social media marketing may take longer, dedicating focused time and effort for a month can provide you with a solid foundation in terms of understanding social media platforms, content creation, engagement strategies, and basic analytics. However, keep in mind that continuous learning and practice are essential to develop and refine your skills in this dynamic field.

    Yes, we provide placement assistance after training.

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